I am an artist and graphic designer based in Seville with 30 years of experience. In this time I have discovered my own personal style. At times carefree but always a stickler for detail, composition and the search for the unreachable “perfection”. Travelling, surfing and my observation skills are the pillars of my work. Expressing myself via the creation of a brand, a movie poster or a painting is still for me a game for a grown up child.
Drawing, as a child this was what I liked most. I was always drawing. It was my way of communicating with the outside world. What is amazing today is to see how those sensations as a child in front of a drawing pad remain intact. My thing was drawing, with pencils or pens. Colour came later, but when it did it came to stay, and how!
Texts and colours were mixed up in my paintings. I first studied Fine Arts at Seville University and then at U.C. Berkeley, where words became a definitive part of my art work. All of a sudden it all made sense: my childhood attraction for movie posters, my admiration for T-shirts, and that almost obsessive fascination for a good logo: in my opinion perhaps the essence of design. This is what I wanted to do. I had found a channel through which I could express myself and where there were no limits: graphic design.